Conference Schedule

Bonus Level

Starting the conference on Sunday, June 7, from 12:15 p.m.-1:45 p.m. is a phenomenal opportunity to gain a deeper understanding of Dean Seddon's message of storytelling in an epic way. 

Conference check-in opens at noon for those attending this professional development event.

 

Join ASPRA  for a pre-conference event that is sure to max out your progress bar. This bonus level is available to all attendees, we mean players, with a pre-conference session add-on. Learn to level up your social media game with Dean Seddon, earning attendees extra experience points (XP).

Dean Seddon challenges communicators to move beyond simply posting photos, graphics, and announcements and instead focus on creating intentional, story-driven content that earns attention and builds long-term engagement. Designed for communications professionals, his talk breaks down what it truly takes to create "epic content" in a crowded digital space.

Dean emphasizes that stories sell because they connect emotionally, establish trust, and give meaning to information.

If you have already registered for the conference and would like to add this pre-conference session, please email Mat Droge, MDroge@pvschools.net.

Level One

5:30–6:30 PM – Welcome Celebration in the Ponderosa Room at Little America Inn, sponsored by Finalsite.

Level Two

Monday of the summer professional development conference includes exciting boss levels, side quests, and your main campaign. Join ASPRA for the Monday keynote, breakout sessions, and sponsored presentations. The day starts with breakfast and is filled with objectives to gain XP.

Breakfast and lunch are provided.

Start Screen

7:00-7:30 AM - Group Stretch on the East Lawn Sponsored by Class Intercom
Each participant who attends a morning session will be entered into a prize drawing. Attend both mornings, and get entered twice!

Level Up Your Strategy

7:30–8:30 AM – Registration and Breakfast
8:30–8:40 AM – Welcome Message
8:40–8:55 AM – Sponsor Welcome Message: ParentSquare
8:55–9:20 AM – ASPRA President Welcome Message
9:20–10:20 AM – Keynote Speaker: Dean Seddon

10:20–10:35 AM – Break

10:35–11:05 AM – Powering Up Your Platform: Moving from Functional Alerts to High-Impact Storytelling: ParentSquare

11:05-11:35 AM - Level Up! with an APR
Presented by Danielle Airey

11:35 AM–12:00 PM – Fast Pitch Presentations with Conference Sponsors

• ParentSquare
• FinalSite
• Apptegy
• Target River
• CESO Communications

 
12:00–1:00 PM – Lunch Sponsored by ParentSquare

1:10–4:35 PM – Breakout Sessions
Choose one session per time slot across four breakout rooms.

Power Up | 1:10–1:55 PM
Max Your Skills | 2:00–2:45 PM

2:45-3:00 PM –  Save Point Snack Break

Strategy Mode | 3:00–3:45 PM
Next-Level Impact | 3:50–4:35 PM

4:40–5:00 PM – Giveaways and Day-One Wrap-Up

Reduce Your Screentime

5:30–6:30 PM – Networking and Professional Connections Celebration on the East Lawn, sponsored by Apptegy
 

The Last Level

The last day of the conference is a half-day experience, including breakfast. Join ASPRA for a fun and exciting send-off keynote and whole group sessions. Make sure to stay until the end, because players will have the opportunity to use their XP for a chance to win great prizes!

Breakfast is provided.

Start Screen

7:00-7:30 AM - Group Stretch on the East Lawn Sponsored by Class Intercom
Each participant who attends a morning session will be entered into a prize drawing. Attend both mornings, and get entered twice!

Level Up Your Impact

7:30–8:30 AM – Breakfast

8:00–8:50 AM – Experience First: Turn Friction into Families Who Can't Stop Talking About You
Presented by Mat Droge

8:50–9:20 AM – Treasurer’s Report / ASPRA Business Meeting
Presented by Will Argeros

9:20–9:30 AM – Break

9:30–10:30 AM – Keynote Speaker: Frank Kitchen

10:30–11:00 AM – New Board Introductions and Closing Remarks

11:00 AM – Hotel Check-Out